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Photo Courtesy of Busch

Last season was a good one for NASCAR Monster Energy Cup Series driver Kevin Harvick, especially when his No. 4 car featured the blue and yellow paint scheme of Busch beer, one of his title sponsors.  Harvick finished with a career-high eight wins in 2018 and three came while driving his Ford with the Busch paint scheme, including wins at Kansas Speedway, New Hampshire Motor Speedway and Michigan International Speedway.  But what happened to Harvick’s wrecked cars?

That’s long been a question from NASCAR fans and while some wind up in Dale Earnhardt Jr.’s race car graveyard, others can be auctioned off if the vehicle is still in decent condition.  However, there are other ways to put the race cars to good use and Busch, a product of Anheuser-Busch, took the sheet metal and carbon fiber from four of the 43-year-old’s damaged cars from 2018 and recycled them into beer cans.  The company took the frames, in all their damaged glory, and cut them up and combined the can into two portions – the top half being sheet metal and the bottom being carbon fiber. The end result is 40 limited edition collector series cans that appear to be signed by Harvick.

Here’s a little look at how the cans were made:

Getting your hands on one won’t be easy.  These cans won’t be available in stores but fans can win them by taking part in a trivia contest via Twitter, using the hashtags #Car2Can and #BuschContest, while watching the Daytona 500 on Sunday, Feb. 17.  Some of the cans will also be available to bid on during an online charity auction on Feb. 11. The Busch color scheme will be featured on Harvick’s car in 14 races this upcoming season, plus The Clash, the All-Star Race and two exhibition events, so hopefully we can expect another batch of collectible cans next year.  It’s an awesome promotion and one maybe other sponsors should consider – because, who wouldn’t want a limited edition Mobil 1 oil container made from Clint Bowyer’s No. 14 Ford?